Download this case study to learn how evo saw average open rates of 58% and average click rates of 25% from their automated how-to guides. Learn how evo:
evo sells over 16,000 ski boots a year, making this one of their highest grossing products; however, they were seeing a growing number of returns and exchanges on this particular product. evo attributed this to the difficulties of trying on ski boots at home and create a 3 part how-to series to send to customers who purchase online ski boots.
