Cover_outline_2017.png2017 Retention & Predictive Marketing Report

With hundreds of participants, across a range of industries and revenue levels, the 3rd annual Retention and Predictive Marketing Report seeks to understand:

  • shifts in adoption of retention and predictive marketing
  • new trends in the retail industry
  • barriers and successes retailers, who've invested in this technology, are experiencing

Use the form on the right to download the report. 

P.S. The report includes an appendix with all of the questions and aggregated answers from the survey.

 

Download the Case Study

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    "With things like shoppable ads, I think companies will lean heavily on social to drive trends and influence others through organic and paid [social] efforts."

    - Wendy Mudis, Director of Digital Advertising, Lids

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    "We've all been marketed to in this way, and, as marketers, that's the reason we use these strategies - because we know they work. However you want to address it, Artificial Intelligence or Predictive Marketing, it's where everyone is going to have to go."

    - Mark Decausmeaker, Director of Multi-Channel Sales, Reeds Jewelry

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    "What we're seeing is the second wave of adoption of retention and predictive marketing platforms. There's been a hard push into the mainstream retail industry, and a lot of retailers have looked to their colleagues' successes for validation that this stuff works." 

    - Matt Williamson, CEO, Windsor Circle

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